The Westchester Knicks, founded in 2014, are the G League affiliate of the New York Knicks. My rebranding concept was inspired by the "Father Knickerbocker" logo, which was used by the Knicks when they were first founded. I wanted to bring it back and create a recognizable team logo with a more modern, and conceptual twist while also keeping with the retro original font.
* This is a personal project and concept proposal.